Continuity after checkout
The digital pass becomes a useful view of the program: status, available benefit and a direct path back to the store. The first activation starts with one event and one measurable action.
- QR or link enrolment
- Segments based on the commercial relationship
- UTM links to product or collection
- Progressive Shopify synchronization
Less dependence on a proprietary app
Wallet does not replace email, SMS or a native app when they make sense. It adds a persistent surface without asking for another installation.
Measure beyond the save
Saving a pass is not the final outcome. We review clicks, return, attributable purchases and activation learning within each source’s limits.